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Explore evidence-based articles on Marketing, including policy debates, industry influence, public messaging and accountability. From Food Facts.

A scoop of creamy whey protein powder resting on an open tub of protein powder
FACT CHECK
OPINION
Nutrition

Glucose Goddess wants you to spend $120 on protein powder. Here's why you don't need it.

Glucose Goddess is selling a $120 whey protein ‘made for women.’ TJ Waterfall on why it looks like an ordinary whey isolate wrapped in premium branding.
Read more
An image shows two bottles of processed juice. The image conveys the message that many modern juice brands hide the fact that apple juice is the main ingredient
FACT CHECK
OPINION
Politics Of Food

Applejuicification: why consumers deserve clearer juice labels

Most fruit juices are heavily diluted with apple juice — yet labels don't make this clear. Here's why juice labelling needs reform and what consumers…
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