
James is a registered dietitian addressing nutrition misinformation by tackling pseudoscience, influencer overreach, and wellness industry exploitation
James is a registered dietitian addressing nutrition misinformation by tackling pseudoscience, influencer overreach, and wellness industry exploitation. His work on social media enhances health literacy, removes moral framing around food and bodies, and reduces fear by contextualising health within the socioeconomic systems that shape its outcomes. James empowers individuals with holistic, evidence-based nutrition knowledge and provides tools to identify pseudoscience, feel less afraid of food, and critically assess the systems that influence health.